I am a highly dynamic creative professional with a strong eye for style and high-concept. Transitioning from a renowned graffiti artist to a successful Creative Director, I have over 19 years of creative experience. I have spearheaded design projects for over 400 artists, 3 top rated TV series and a fast growing restaurant chain in the last decade. My ability to build strong relationships and work directly with entertainers and managers is a key factor in my success. I have had the distinct pleasure of having creative experiences that spans multiple industries: Automotive/Motorcycle, Fashion/Apparel, Music/Entertainment, Food/Beverage and Action Sports.
My introduction into creative and art/design was initially noticed by UCLA, when I was commissioned to paint an on-campus mural and further asked to be a guest speaker on the arts. Soon after that great exposure, my extensive and deep professional artist career bloomed. I have worked on a wide range of projects while simultaneously launching a luxury fashion and jewelry line at King Baby Studio. These projects included overseeing and leading efforts in global branding and creative for Von Dutch Originals, Harley-Davidson, Sailor Jerry, Fender Guitars, Obey, and Hart & Huntington. I later moved onward to Trunk, LTD as a Senior Designer.
While at Trunk, LTD, I specialized in vintage art styles creating trend-setting, chic designs and curated the Harley-Davidson line. Additionally I designed exclusive edition projects including a John Varvatos collaboration for VH1 Rock Honors. Upon completion, I served as Art Director at Live Nation Entertainment where I designed and directed projects for: KISS, Led Zeppelin, Madonna, Ozzy Osbourne, Aerosmith, The Beatles, Lenny Kravitz, Slash, Chris Rock, Black Eyed Peas, Motley Crue, Sex Pistols, The Who, Ringo Starr, AC/DC, and Kim Kardashian.
Most recently, I held the Executive Director of Creative Services role at Epic Rights; a start up boutique for music branding and management services with some clients such as Sting, Earth, Wind and Fire, Sammy Hagar, ZZ-Top, Night Ranger, Poison, Eric B. & Rakim, KISS, AC/DC, John Fogerty, Rock & Brews Restaurants and George Lopez’s Chingon Kitchen. Furthermore, I was responsible for creating key assets for AMC’s The Walking Dead, Breaking Bad, FX Networks’ Sons of Anarchy and The Arena Football League team LA KISS
Greater Los Angeles, CA
Talent@SwitchbladeStudios.com
+1.626.641.8568